Uganda's red hot chilli trader

Pamela Anyoti Peronaci, a Ugandan businesswoman, has been identified as being one of Africa's top agricultural entrepreneurs - Santos Almeida

Pamela Anyoti Peronaci, a Ugandan businesswoman, has been identified as being one of Africa's top agricultural entrepreneurs
© Santos Almeida

In 2007, Pamela Anyoti started a new company, to grow and export high value spice crops from Uganda. She began by training and buying from 15 smallscale farmers, all widows. She now buys from over 1,000 farmers, and in 2010 exported 24 tonnes of bird's eye chillies to Europe. She was also recognised for her skill as an entrepreneur at the 2010 EMRC Agribusiness Forum in Kampala. She explains more about her business model, and why it has proved so successful, to Pius Sawa.

 
 
 
 
 
 
Interview by:
Country:
Uganda
Duration:
5'20"
Date published:
March 2011
 
 
 

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